A question that often comes up this time of year is whether you should wait until spring to list, or sell your home in the winter. Today we’ll give you a few reasons why we think it may be beneficial to actually list your home in the winter.

FIRST, the supply of homes is typically lower during the winter months; meaning there are less homes to compete with your home. Having less homes on the market gives you higher probability that buyers will see your home. 

SECOND, winter brings out the serious buyers. People who are bundling up to go out in the frigid cold are actually looking to buy a home pretty soon. The summer and spring seasons bring out more looky-loos; people who come out to look with no, or little, intention of buying. Someone who is bundling up to go out in the freezing cold to look at your home is likely more of serious buyer. 

According to Daniel Bortz, in his money.com article Why It Pays to List Your Home in Winter, Spring may still be peak home-shopping season, since most families want to move when the kids are out of school. Yet it actually pays to list in the winter, when buyers tend to have more urgency…average sellers net more above asking price during the months of December, January, February, and March than they do from June through November, even in cold weather cities…

The THIRD reason to list your home in the winter is because of corporate relocation programs. These are people moving into town for work. We have found that January and February are the biggest months for corporate relocation. These are buyers that don’t have a lot of time to shop so they’re looking to get into a home quickly, get their children into a new school and get acclimated. 

These are just a few reasons you may consider it to be a good idea to sell your home in the winter. If you have any questions or would like to discuss selling your home at any time please feel free to call us today.

This content is not the product of the National Association of REALTORS®, and may not reflect NAR's viewpoint or position on these topics and NAR does not verify the accuracy of the content.